American Apparel has such a wide array of color options, you'll have to expand your color vocabulary.

Tag: We have your color

Copywriting: Bryce Wergin and Cassidy Pazniak

Art Direction: Monica Behrmann

*Winner of Summer 2014 Chicago Portfolio School Best of Quarter: Best Concept

Print:

Digital:

Banner Ad

Out of Home:

CTA Bus

Crosswalk 

CTA Train Platform